THE BREW PUFF 1.0

THE BREW PUFF 1.0

The first real, functional version of our viral jacket — redesigned for safety, comfort, and actual drink-through performance.

ONLY 200 AVAILABLE!

The Brew Puff Jacket
RESERVE YOUR SPOT NOW

WHY IT LOOKS DIFFERENT FROM THE VIRAL VERSION

Our viral jacket was a concept design — a big, exaggerated visual to show what a “drinkable puffer jacket” could be.

But to build something you can actually wear, drink from, and trust, the real engineering required major changes.

We’re building the real deal.

The Brew Puff Side Profile
The Brew Puff Back Profile

We're partnering with a global network of designers and manufacturers to bring this design to life. Limited Founding Member spots are now available.

Over 4,000 people joined the waitlist in 48 hours.


Now it's your turn to secure your spot.

LIMITED SPOTS: Only 200 jackets are available in this product run. Once they’re gone, this Founding Member opportunity closes permanently.

Reserve yours before they're gone.

RESERVE MY JACKET NOW

FOUNDING MEMBER RESERVATIONS NOW OPEN

ONLY 200 JACKETS AVAILABLE

CHOOSE YOUR FOUNDING LEVEL

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FOUNDING MEMBER

$49

Deposit - Locks Your Spot

✅ Locked at $179 (first 200 members only)

✅ Priority delivery from first batch

✅ Exclusive founder badge on jacket

✅ Behind-the-scenes updates

✅ Full $49 credit toward final price

✅ Input on design decisions

✅ Save $71 vs regular price ($250)

SECURE YOUR SPOT

*Deposit refundable until production begins

🥇

VIP FOUNDER

☆ MOST POPULAR

$77

Deposit + Official Hat (FREE US SHIPPING)

✅ Everything in Founding Member PLUS

✅ Official Brew Hat (save $9 — ships in 2 weeks)

✅ Custom embroidered name patch

✅ VIP community access

✅ Direct line to design team

✅ Save $71 vs regular price ($250)

✅ Limited to 100 spots only

CLAIM VIP FOUNDER STATUS

*Deposit refundable until production begins

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OFFICIAL HAT ONLY (1 OF 100)

$37

Rock The Brew Puff Look (1 of 100)

✅ Official Brew Puff Founder’s hat (1 of 100)

✅ Premium embroidered design

✅ Join the community early

✅ Reserve jacket anytime later

GET THE HAT

WHY THIS ISN’T JUST ANOTHER GIMMICK

We’re not cutting corners. We’re not rushing this cheap knockoff to market. This is the real deal.

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FOOD-GRADE MATERIALS

FDA-approved, BPA-free bladder system. The same materials used in premium hydration packs, not cheap plastic.

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LEAK-PROOF ENGINEERING

Professional sealing technology and pressure tested valves. This isn’t your first prototype - its engineered to work.

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REAL INSULATION

Quality puffer jacket with genuine thermal insulation. Keeps you warm AND your drinks cold.

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SAFETY TESTED

Materials and design will meet safety standards. No shortcuts, no compromises on quality or safety.

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PREMIUM CONSTRUCTION

Working with experienced manufacturers who specialize in technical outerwear and hydration systems.

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EASY TO CLEAN

Removable bladder system that’s dishwasher safe. Machine-washable jacket shell. Built for real-world use.

Here’s the truth:

We could rush a cheap version in a couple months and cash in. But that’s not what this community deserves. You went viral because the idea was brilliant — so we’re building it right.

Premium materials, real engineering, full testing. That takes 8–10 months. We’re investing more into this jacket than a quick launch could ever repay, and that’s fine — because the goal isn’t fast profit. It’s performance, longevity, and trust.

Founding members make that possible. You’re choosing quality over shortcuts.

WHAT FOUNDING MEMBERS GET

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PRICE GUARANTEE

Lock in $179 for the first 200 Founding Members. Everyone else pays $250. Your $49 deposit secures your spot and applies to final price.

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EXCLUSIVE STATUS

Limited founding member badge on your jacket. After these spots are gone, this designation closes forever.

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PRIORITY ACCESS

First production batch ships to founding members only. Everyone else waits for the second run.

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DESIGN INPUT

Vote on key design decisions. Your feedback shapes the final product.

THE BREW PUFF ADVANTAGE

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INSULATED PUFFER JACKET

Real warmth for outdoor events, tailgates, and cold weather adventures.

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INTEGRATED BEVERAGE SYSTEM

Concealed storage with functional dispensing. Food-grade materials, leak-proof design.

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CONVERSATION STARTER

The most talked-about jacket you’ll ever own. Guaranteed attention everywhere you go.

🎨

ACTUALLY FUNCTIONAL

This isn’t a gimmick. It’s engineered to work in real-world conditions while looking great.

TIMELINE

NOW

Founding member reservations open

NEXT 6-8 MONTHS

Design, engineering, prototyping, and manufacturer selection

SPRING 2026

Final design confirmed, production begins

LATE SUMMER/ EARLY FALL 2026

First batch ships to founding members (just in time for football season)

*Timeline estimates are subject to manufacturing and supply chain variables

THIS IS YOUR MOMENT

The Brew Puff went from viral concept to must-have reality because people like you said “I need this.”

Not a cheap knockoff. Not a corporation’s watered-down version. The real thing. Done right.

SECURE YOUR SPOT

FREQUENTLY ASKED QUESTIONS

  • A: Estimated late Summer/early Fall 2026. You’ll receive regular updates on progress.

  • A: Request a full refund anytime at refunds@thebrewpuff.com before production begins. We’ll notify you 30 days before this deadline.

  • First 200 Founding Members: $179 total (Your $49 deposit is applied as credit).

    Everyone else after that: $250. Lock in the $179 price by reserving now.

  • A: Yes, we’re engineering this with food-grade materials, proper insulation, and a functional dispensing system.

  • A: S through XXL, with sizing details confirmed closer to production.

  • A: Target capacity is 8.52 liters (a 24-pack of beers). Final specs confirmed during design phase.

  • A: The jacket shell will be washable with a removable bladder system for easy cleaning.